Wheels Powersports Team

Our Team

Bill Bradford

Owner

NameBillBradford

TitleOwner

Phone
About Bill

This Steelers football fan loves spending time with his family at the lake and snowmobiling with his crew. Life is all about smiles on faces (which is exactly what happens to this guy when presented with a deliciously prepared, Filet)!

Craig Harlan

General Manager

NameCraigHarlan

TitleGeneral Manager

Phone701.364.1364
About Craig

Craig, an Arkansas native who recently moved to Fargo from Casper, Wyoming, comes to us with 11 years of experience in the Powersports Industry. Prior to his career in Powersports, Craig spent 15 years in Sales and Management roles. Whether he’s dirt biking, mountain biking, or fishing, Craig loves spending his free time outdoors.

Rhonda

Office Manager

NameRhonda

TitleOffice Manager

Phone701.970.2901
About Rhonda

Believes there are two season in each year: lake season and hockey season.

Andy

Finance Manager

NameAndy

TitleFinance Manager

Phone701.364.1365
About Andy

I was raised in a small town in North Dakota. After graduating from high school, I went on to receive my doctoral degrees in philosophy, quantum physics, and zoology at Harvard, Yale, and Princeton respectively. Being almost 17 years of age at this time I decided to participate in humanitarian relief efforts in several third world countries and a very rewarding year in Africa serving along rebel freedom fighters and rescuing countless orphans from starvation. It was then I felt a need for self-evaluation and reflection. I traveled to the Rongbuk monastery in Tibet, spending a year in silence just to better understand the sound of a whisper.

After 40 more years of presidential, royal family, prime minister, and most world leader accolades, (and a very nice wedding gift from the Pope)  I feel I reached the pinnacle of success and purpose for my life when I was awarded the finance manager position at Wheels – inc in Fargo. Although I feel some trepidation about my future, I will strive to make the next 60 years as fruitful as the first 60.

Nick Capman Headshot

Nick Capman

Sales Manager

NameNickCapman

TitleSales Manager

Phone
About Nick

Nick Capman joined the powersports industry in 2025 and brings a thoughtful, solutions‑driven approach to his role as Sales Manager. He enjoys problem‑solving and is especially skilled at finding the right fit for each customer—making sure their machine matches how and where they’ll actually ride.

Nick has a strong interest in ORVs and motorcycles, and while he doesn’t currently own a powersports vehicle, his passion for the industry comes through in how he helps customers navigate their options with confidence and ease.

When he’s not at the dealership, Nick keeps busy with construction projects, gardening, and building things around the house. A fun fact? He used to go rockhounding—digging for crystals on the sides of mountains. His ideal day off is simple: catching up on sleep and enjoying the downtime.

For Nick, powersports is all about having a good time, and he brings that easygoing mindset to every customer interaction.

Henry

Service Manager

NameHenry

TitleService Manager

Phone701.235.6459
About Henry

My real name is David, but everyone calls me Henry.

I am a ND native who grew up on a family dairy farm just South of town. My first addition to riding started at 8 years old on a 1974 Chaparral SST80. I began roadracing in 1987 and was MRA rookie of the year. I raced until I ran out of money... and talent.

I made the transition from racing to race mechanic sponsoring many fast racers in the past and won 3 consectuive CRA #1 plates, tuner of the year, Podium finishes, Suzuki Cup, and AMA Nationals. 

I am OEM certified in: Honda, Ducati, and Triumph. Currently, I am a Gold Certified Technician on Indian and am Factory Trained on Kawasaki Motorcycles here at Wheels.

 

Where can you find Henry on his time off?

Hunting, fishing, grilling, ice racing, or riding for fun. Henry has a Triumph 1050 Tiger, a Tiger Explorer, Zuma, KTM 525, Yamaha TTR 125... and a few more. 

 

"Even a bad day of riding is better than a good day at work". Sorry Bill, not sorry. ;)

Justin

Parts Manager

NameJustin

TitleParts Manager

Phone701.970.2877
About Justin

I grew up in Southwestern Wisconsin on a dairy farm where I could always fix a tractor but not a cow. That led me into the powersports industry. I enjoy the people of this region and am truly blessed to work with the incredible team here at Wheels. I enjoy meeting new people and helping them with their needs. I have been in the powersports industry for 24 years and it never gets boring!

Alex

Sales

NameAlex

TitleSales

Phone701.970.2893
About Alex

Alex Monson has been part of the powersports industry since 2019 and brings energy, experience, and a love for the outdoors to every customer interaction. Passionate about motorcycles and ORVs, Alex currently rides an Indian Chief and a Polaris Sportsman, so he knows firsthand what makes a great day on the road or trail.

Alex’s favorite part of the job? Selling motorcycles on sunny days and helping customers find the perfect machine for them—and their family. Customers appreciate his ability to find the right fit while making the entire buying process smooth, fun, and pressure‑free.

One of his favorite memories includes off‑road trail riding trips in Minnesota with the sales team, filled with dust, mud, and plenty of laughs. When he’s not at the dealership, Alex is usually hunting, fishing, traveling, or riding—anything that gets him outdoors.

His ideal day off starts with a pot of coffee and no set plans, letting the day unfold wherever it leads (preferably outside). Fun fact: Alex is a proud “bird nerd” and grew up raising pheasants, quail, ducks, and geese.

For Alex, powersports is all about helping people find their next passion in life in a fun and exciting atmosphere.

Tyler

Sales

NameTyler

TitleSales

Phone
About Tyler

Tyler Dunlap has been part of the powersports industry since 2022 and brings a true rider’s perspective to the sales floor. Passionate about motorcycles, Tyler loves selling bikes and helping customers find the right one to match their riding style. Customers quickly learn they can trust his deep bike knowledge and real‑world experience.

Tyler rides motorcycles himself and isn’t afraid to laugh at the learning curve that comes with pushing limits—he’s had his fair share of spills and considers them all part of becoming a better rider. His laid‑back, authentic approach makes customers feel comfortable asking questions and excited about what’s next.

For Tyler, powersports is all about having a good time and sharing that excitement with every rider who walks through the door.

Issak

Sales

NameIssak

TitleSales

Phone
About Issak

I like anything fast enough to do anything stupid in. 

AdamHouse

Adam

Sales

NameAdam

TitleSales

Phone701.970.2897
About Adam

Adam House officially joined the powersports industry in April of 2026, but his relationship with throttle-powered decision-making started much earlier—somewhere around age four in the foothills of the Appalachian Mountains.

His introduction to riding was… memorable. After being handed a helmet, shown the controls (from a distance), and told to “figure it out,” Adam spent hours teaching himself how to ride a dirt bike. Which, for the most part, went great—until it didn’t. Let’s just say the day ended with a garage door off its hinges, a hole in the wall, and Adam parked under the dining room table… with the bike on top of him. His dad still tells the story. Frequently.

Fast forward to today, and Adam’s passion for motorcycles hasn’t slowed down—he’s just a little more precise on the brakes. While he’s currently between bikes, it’s only temporary. A new purchase is already in the works, which means customers might catch him shopping right alongside them.

Adam’s favorite part of the job is meeting new people and helping them find their dream machine. He’s known for being friendly, easy to talk to, and focused on finding the right fit for each rider—whether they’re just getting started or getting back into it.

Outside of the dealership, Adam stays busy with family life, often playing chauffeur for his daughter’s dance and soccer schedule. His ideal day off? Sleeping in, enjoying a quiet cup of coffee with his wife, going for a ride with no destination in mind, grabbing some great food, and wrapping it all up with a solid single malt whiskey.

Fun fact: Adam is a former professional soccer coach—so whether it’s guiding a team or guiding a customer, helping people succeed is kind of his thing.

For Adam, powersports is all about making the most of life and living it to the fullest—preferably without running into any more dining rooms.

Mike

Parts Specialist

NameMike

TitleParts Specialist

Phone701.235.6459
About Mike

I've been a Powersports enthusiast all of my life. I've been riding something or another since about the age of four. In 1996 I started working in the industry and I've been with Wheels ever since! Outside of Powersports, I also enjoy most science and technology topics, movies, TV, and video games.

Karen

Parts & Receiving

NameKaren

TitleParts & Receiving

Phone701.235.6459
About Karen

I grew up in the small town of Tioga, ND and graduated from NDSCS with a focus of Powersports Technology. When I'm not being a full-time mom, I'm an avid snowmobiler and sport bike rider. My favorite color is lime green but my chamelon-esque hair that likes to change colors is almost always blue... so watch out for that!

Josh

Service Writer

NameJosh

TitleService Writer

Phone
About Josh

I was born and raised in the FM area I've always had a love for anything with a motor for as long as I can remember.  When I was a kid, my dream job was to work in the mechanical field. I spent a few years in the auto body field but have come back to powersports - which is my true passion. To me there is nothing more freeing than the feeling of your knees in the breeze on a good ride whether it is on a sled, ATV, or motorcycle!

Nick Kruger

Service Writer

NameNickKruger

TitleService Writer

Phone
About Nick

I grew up in a small town in Central Minnesota near St. Cloud, grew up riding dirt bikes and snowmobiles, and helping my dad in his shop.

I enjoy spending time with my wife and 2 children and riding my motorcycle with friends. I have always had a passion for cars and motorcycles. 

Working at Wheel's is an amazing experience; it is such a great environment with many knowledgeable people in the industry.

Jaden

Service Technician

NameJaden

TitleService Technician

Phone
About Jaden

I'm a first-year student at NDSCS Wahpeton going for my Powersports Associates of Science. I've been wrenching since I was little and couldn't see myself doing anything else!

Jon

Service Technician

NameJon

TitleService Technician

Phone

Jessica

Service Tech

NameJessica

TitleService Tech

Phone
About Jessica

I grew up in Pelican Rapids riding on the back of my dad's bike. When I'm not riding my own bike, I enjoy weightlifting and boxing. I have a degree in both Culinary and Pastry + Baking. This year I'm going to MState in Moorhead for Powersport Technology.

Jerica

Apparel Specialist

NameJerica

TitleApparel Specialist

Phone
About Jerica

Jerica Bryson may be newer to the powersports industry, but she’s been around it her whole life—growing up with sport bikes and ATVs and building a love for it long before officially stepping into the role. She recently got her motorcycle license in 2024, and now it’s just a matter of time before she pulls the trigger on a ride of her own (current dream lineup: Kawasaki Ninja 650 or a CFMOTO 675SS).

As the Apparel Specialist, Jerica lives at the intersection of style and safety. Her favorite part of the job? Helping customers find gear they actually want to wear—especially helmets—and making sure everything fits just right. She’s all about creating a welcoming environment where customers feel comfortable, heard, and confident walking out the door.

If you ask her what she’s especially good at, she’ll tell you it’s making people feel at ease and helping them find gear that fits both their style and their ride. No awkward try-ons, no guessing—just honest help and a little fun along the way.

Jerica also has a pretty memorable “learning moment” from her early riding days. Let’s just say it involved a mini four-wheeler, a friend, a gravel road, and a sudden, humbling lesson in why you should wear a helmet. Everyone walked away fine—but maybe a little less confident and a lot more aware. (And yes… her dad didn’t hear about it until years later.)

Outside of the dealership, Jerica stays busy working at The Shooting Park in Horace and spending time doing what she loves—hunting, fishing, shooting trap, or hanging out with friends and family. Her ideal day off could go either way: relaxing with a movie or heading out for a little shopping trip if she gets bored.

Fun fact: Jerica and her mom are so close in age that they’re constantly mistaken for sisters—and they’re also best friends.

For Jerica, powersports is all about having fun and letting loose—while still keeping it smart and safe along the way.

Kael

Service Tech

NameKael

TitleService Tech

Phone